Meet the Designers

We are a mother-daughter duo inspired by the unique character of local communities, memorable destinations, and the people who bring them to life. We strive to create thoughtful, human-centered design solutions for businesses that value craftsmanship, creativity, and community. By blending strategy, storytelling, and intentional design, we help our clients share their message with authenticity, and purpose.

Mother and Daughter in natural Lodi California setting

Principal Owner & Designer

Jill Means

I'm a lettering artist, illustrator, and designer with over 30 years of experience. Based in Lodi, California, my work is inspired by local agriculture, travel, and experiences over things.

Designer & Illustrator

Ali Heaton

I’ma designer with a background in branding and illustration. A lot of my inspiration comes from time spent outdoors, traveling, and exploring new places with my young daughters. After recently moving to Charlottesville, Virginia, I'm excited to connect with and support fellow small businesses in the area.